Introduction
The Entrepreneurial Business Model
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Your Business (Revenue) Model (32:01)
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Choosing Your Business Structure (10:49)
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Productized Service Example - New Client Parcel Evaluation (4:19)
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Productized Service Example - Existing Conditions Survey Proposal
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Productized Service Example - Short Course for Homeowners (2:18)
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Productized Service Example - Design Services on Demand
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Affiliate Links (Done Artfully) (11:53)
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Lessons Learned Selling Plan Sets (12:12)
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Case Study : Architecture Business Plan Reality Check (54:28)
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Case Study : What Your Client Really Wants (It's Not What You Think) (35:43)
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Case Study : $10K Per Month from My Side Hustle (43:56)
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$100K "Hyperfine" Case Study (13:48)
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Case Study: The Design-Build Conundrum
Your Brand™️
Business Fundamentals
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How to Find Clients (+ How They Find You) (19:36)
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Document while you create (Your Marketing Plan) (22:37)
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How (not) to Write Proposals (10:53)
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Overcoming Client Objections (5:28)
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A (Real) Potential Client Phone Call (26:40)
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Social Media for Architects (29:26)
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Your Email List (11:11)
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Pricing Your Work (17:41)
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Determine Market Rates: Try this hack...
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Project Scheduling (13:01)
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Profit + Hourly Rates (15:30)
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Accounting (Simplified) for Designers (6:16)
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Invoicing: What you need to know (14:50)
Your Process
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Your Process (What Your Client is Actually Buying) (3:57)
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Client Site Visit + Predesign Meeting - The Outpost (26:08)
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Programming + Budgeting - The Outpost (7:00)
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Site Analysis + Contractor Interviews - The Outpost (14:38)
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Contractor Interviews - The Outpost (22:49)
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Concept Development - The Outpost (14:49)
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Design Concept Presentation + Client Meeting - The Outpost (24:48)
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Design Development Client Presentation(s) - The Outpost (22:48)
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Collaborating with Consultants (25:38)
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Client Presentation: Preparation, Process + Materials (12:21)
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Problems + Challenges of Practice (23:34)
Tools, Resources + Routines
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The MVP of SOPs (8:57)
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Designing Your SOPs (Standard Operating Procedures) - Part 1 (10:06)
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How to Organize + Use Your SOPs (2:50)
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Project + Office Management using Notion (48:22)
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Side Hustle to Solopreneur (11:10)
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Time Management Strategies (14:00)
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Goal Setting (Reimagined) (4:33)
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A Typical Day in the Life (12:46)
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The Value of Side Projects (4:48)
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Course Workbooks + Handbooks
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Email Templates
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Meeting Notes Template
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Business Folder Structure
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Site Analysis Template + Sample
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Passive Income Tracking Spreadsheet
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Software, Links, + Recommendations
Next Steps
