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Architect + Entrepreneur Course
Introduction
Introduction (12:06)
(re)Defining Success (7:30)
Financial Fears (+ Your Budget) (17:54)
Planning for...a pandemic?
Tell Me About Yourself
The Entrepreneurial Business Model
Your Business (Revenue) Model (32:01)
Choosing Your Business Structure (10:48)
Productized Service Example - New Client Parcel Evaluation (4:19)
Productized Service Example - Existing Conditions Survey Proposal
Productized Service Example - Short Course for Homeowners (2:18)
Productized Service Example - Design Services on Demand
Affiliate Links (Done Artfully) (11:53)
Lessons Learned Selling Plan Sets (12:12)
Case Study : Architecture Business Plan Reality Check (54:28)
Case Study : What Your Client Really Wants (It's Not What You Think) (35:43)
Case Study : $10K Per Month from My Side Hustle (43:56)
$100K "Hyperfine" Case Study (13:48)
Case Study: The Design-Build Conundrum
Your Brand™️
The Brand Plan (8:45)
Your Brand Visuals + Story (10:52)
Your (Virtual) Studio (44:32)
Your (Physical) Studio (32:57)
Case Study: How to Work Smarter, Not Harder (49:23)
Case Study: Employee to Firm Owner (17:28)
Case Study Catch-22: Finding Work With a Limited Portfolio (62:17)
Business Fundamentals
How to Find Clients (+ How They Find You) (19:36)
Document while you create (Your Marketing Plan) (22:37)
How (not) to Write Proposals (10:53)
Overcoming Client Objections (5:28)
A (Real) Potential Client Phone Call (26:40)
Social Media for Architects (29:26)
Your Email List (11:11)
Pricing Your Work (17:41)
Determine Market Rates: Try this hack...
Project Scheduling (13:01)
Profit + Hourly Rates (15:30)
Accounting (Simplified) for Designers (6:16)
Invoicing: What you need to know (14:50)
Your Process
Your Process (What Your Client is Actually Buying) (3:57)
Client Site Visit + Predesign Meeting - The Outpost (26:08)
Programming + Budgeting - The Outpost (7:00)
Site Analysis + Contractor Interviews - The Outpost (14:38)
Contractor Interviews - The Outpost (22:49)
Concept Development - The Outpost (14:49)
Design Concept Presentation + Client Meeting - The Outpost (24:48)
Design Development Client Presentation(s) - The Outpost (22:48)
Collaborating with Consultants (25:38)
Client Presentation: Preparation, Process + Materials (12:21)
Problems + Challenges of Practice (23:34)
Tools, Resources + Routines
The MVP of SOPs (8:57)
Designing Your SOPs (Standard Operating Procedures) - Part 1 (10:06)
How to Organize + Use Your SOPs (2:50)
Project + Office Management using Notion (48:22)
Side Hustle to Solopreneur (11:10)
Time Management Strategies (14:00)
Goal Setting (Reimagined) (4:33)
A Typical Day in the Life (12:46)
The Value of Side Projects (4:48)
Course Workbooks + Handbooks
Email Templates
Meeting Notes Template
Business Folder Structure
Site Analysis Template + Sample
Passive Income Tracking Spreadsheet
Software, Links, + Recommendations
Next Steps
Outro (Go Make Things...)
Leave a Review
Things I Wish I Knew When I Started My Design Business (29:20)
A (Real) Potential Client Phone Call
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